EffectiveUI (www.effectiveui.com) is an award-winning, user-centered design and development agency that creates and implements custom web, mobile and desktop applications. By fully engaging customers with innovative technologies and user experience strategies, EffectiveUI delivers more exciting, meaningful and personalized interactions with software products. Since 2005, the company has created applications for today (tm)s most respected brands and industry innovators. It has earned an Adobe Gold Partner distinction and membership in Microsoft (tm)s Global Agency Partners.EffectiveUI leverages Adobe Flash, Flash Lite, Flex 3, AIR and Microsoft Silverlight technologies to create powerful,… results-based business and consumer applications for major Fortune 1000 companies, including eBay, GE Health, NBC Universal, United Airlines, Viacom, National Geographic, Discovery Channel, T. Rowe Price and Adobe.