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Developing a Marketing Plan Virtual Workplace Simulation

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ISBN-10: 0538698209

ISBN-13: 9780538698207

Edition: 2001

Authors: Johns Hopkins University Hospital Staff, Arnold Packer

List price: $25.95
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Book details

List price: $25.95
Copyright year: 2001
Publisher: Cengage South-Western
Publication date: 1/8/2001
Binding: Paperback
Pages: 120
Size: 0.31" wide x 0.38" long x 0.01" tall
Weight: 0.242
Language: English

Getting Started
Basic Workplace Skills
The Financial Outlook
Understanding Profit
Set Up the Spreadsheet
Revenue Decisions
Cost Decisions
Calculate Your Profit
Introduction to Brochure Design
Research the Brochure
Design and Finalize the Brochure
Presentation to Management
Scans Skills
Performance Assessment Sheet
Financial Outlook Spreadhsheet
Ethical Issues in Marketing, Evaluate Class Presentations