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Intro to Business

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ISBN-10: 0538691468

ISBN-13: 9780538691468

Edition: 4th 2000 (Revised)

Authors: Steven A. Eggland, James L. Burrow, Les R. Dlabay, Robert A. Ristau, Anne S. Daughtrey

List price: $120.95
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Intro to Business 4E allows students to discover how a business works and how it impacts lives on a daily basis. With extended coverage on marketing, management, the Internet, as well as more international business, our new edition provides everything needed to prepare for success in future careers!
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Book details

List price: $120.95
Edition: 4th
Copyright year: 2000
Publisher: Cengage South-Western
Publication date: 5/13/1999
Binding: Hardcover
Pages: 800
Size: 8.50" wide x 10.75" long x 1.00" tall
Weight: 3.630
Language: English

Economic Decisions
Economics Systems
Economic Roles
Economic Measurements
Business in Our Economy
Business Structures
Manager as Leader
Producing and Marketing Goods and Services
Social Responsibility and Busines Ethics
International Business
Government in Our Economy
Managing a Small Business
Managing Human Resources
Maintaining Financial Information
Computers in Business
Computer Applications
Your Future with Technology
Human Resources in Our Economy
Planning a Career
Succeeding in the World of Work
Opportunities in Small Business
The Informed Consumer
Consumer Buying Decisions
Consumer Rights and Responsibilities
The Banking System and Financial Services
Opening a Checking Account
Using Checks and Other Payment Methods
Managing Your Checking Account and Other Financial Services
The Fundamentals of Credit
The Use of Credit
The Cost of Credit
Credit Records and Regulations
Starting a Savings Program
Using Your Savings Plan
Investing in Bonds and Stocks
Making Other Types of Investments
The Fundamentals of Insurance
Vehicle Insurance
Property Insurance
Life Insurance
Health Insurance
Foundations of Money Management
Budgeting Techniques
Your Financial Future
Using a Calculator and Computer Keypad
Math Review
Determing Percentages and Interest in Business
Using the Metric Measurement System in Business
Photo Credits
Features in Every Chapter: Focus on Real Life, Cultural Notes, Career Highlights, FYI, and Net Facts