Writing for Television, Radio, and New Media

Name: Writing for Television, Radio, and New Media
Price: 28.28 USD
Availability: InStock
ISBN: 9780534561246

ISBN-10: 0534561241

ISBN-13: 9780534561246

Edition: 7th 2000

Authors: Robert L. Hilliard

List price: $91.95

30 day, 100% satisfaction guarantee!

Marketplace

1 new & used from $28.28

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

This work covers priciples, techniques and approaches of writing news, sport, advertisements and script copy for television, radio and the Internet. It includes a variety of formats, including interviews, commercials and news.

Book details

List price: $91.95
Edition: 7th
Copyright year: 2000
Publisher: Wadsworth
Publication date: 7/30/1999
Binding: Paperback
Pages: 480
Size: 7.40" wide x 9.24" long x 0.81" tall
Weight: 1.452
Language: English

Preface	p. xiii
About the Author	p. xiv
The Mass Media	p. 1
Demographics	p. 3
The Electronic Media	p. 4
Television and the Mass Audience	p. 5
Radio and the Mass Audience	p. 7
The Internet Audience	p. 9
Subject Matter	p. 9
Censorable Material	p. 10
Controversial Material	p. 11
Basic Elements of Production	p. 15
Television	p. 16
The Studio	p. 16
The Camera: Movement	p. 17
The Camera: Lenses	p. 19
The Camera: Shots	p. 20
Control Room Techniques and Editing	p. 22
Sound	p. 27
Radio	p. 27
The Microphone	p. 27
Sound Effects	p. 30
Music	p. 33
Sound and Music Techniques and Terms	p. 35
The Studio	p. 37
The Control Room	p. 37
More Radio Terminology	p. 38
Application and Review	p. 38
Television	p. 38
Radio	p. 38
Format and Style	p. 39
Format	p. 39
Script	p. 41
Television	p. 42
Film	p. 43
Radio	p. 44
Style	p. 48
Writing for the Ear and Eye	p. 48
Simplicity	p. 50
Grammar	p. 51
Punctuation	p. 52
Abbreviations	p. 52
Gender	p. 52
Accuracy and Research	p. 53
The Computer	p. 54
Software Types	p. 56
Software and Formatting	p. 56
Computers and the News	p. 57
Computers in Production	p. 57
Commercials and Announcements	p. 59
Ethical Considerations	p. 61
Lengths and Placement of Commercials and Announcements	p. 62
The ID	p. 63
The PSA	p. 64
Writing Styles	p. 67
Techniques	p. 68
Audience Analysis	p. 69
Familiarization with the Product	p. 69
Appeals	p. 70
Organization of the Commercial or Announcement	p. 78
The Television Storyboard	p. 83
Formats	p. 87
The Straight Sell	p. 87
The Testimonial	p. 90
Humor	p. 92
Music	p. 94
The Dramatization	p. 96
Format Combinations	p. 103
Special Considerations	p. 108
Application and Review	p. 109
News and Sports	p. 111
News	p. 111
Sources of News	p. 111
Style	p. 113
Technique	p. 119
Objectivity	p. 121
Accuracy	p. 123
Personality	p. 124
Organization	p. 124
Format	p. 125
Approach	p. 140
Radio: Audio	p. 148
Television: Visuals	p. 148
Rewriting	p. 149
Special Considerations	p. 150
Legal Considerations	p. 151
Sports	p. 154
Types of Sports Programs	p. 154
Organization	p. 155
The Live Contest	p. 158
Application and Review	p. 163
Features and Documentaries	p. 165
Writing Techniques	p. 168
Form	p. 168
Approach	p. 169
Process	p. 169
Technique	p. 170
The Feature: Application	p. 171
Documentaries	p. 183
Types	p. 183
Point of View (POV)	p. 184
Structure	p. 189
Biographies	p. 190
Minidocumentaries	p. 201
Special Considerations	p. 207
Application and Review	p. 210
Interviews and Talk Programs	p. 211
The Interview	p. 212
Types	p. 212
Preparation	p. 213
Research	p. 218
Format	p. 219
Structure	p. 223
Technique	p. 225
Production Considerations	p. 225
Format Tips	p. 226
The Entertainment Interview	p. 226
The News Interview	p. 226
Discussion Programs	p. 229
Approach	p. 229
Types	p. 230
Speeches	p. 235
Special Considerations	p. 237
Women's Programs	p. 237
Ethnic Programs	p. 240
Application and Review	p. 244
Music, Variety, and Comedy	p. 245
Music: Radio	p. 246
Format Types	p. 247
Theme	p. 248
Organization and Technique	p. 251
Music: Television	p. 255
Variety and Comedy	p. 261
Program Types	p. 261
Approach and Organization	p. 262
Comedy	p. 263
Application and Review	p. 270
Corporate, Educational, and Children's Programs	p. 271
Corporate Programs Procedure	p. 273
Objectives	p. 273
Treatment or Outline	p. 275
Research	p. 275
Production	p. 276
Evaluation	p. 276
Writing Techniques	p. 277
Application: Video--Internal Training	p. 280
Application: Slides and Audio--Internal Training	p. 310
Application: Video and Film--External Professional	p. 295
Application: Video--Training and Information Series	p. 301
Application: Video--External Information and Public Relations	p. 319
Formal Education Programs	p. 332
Approach	p. 332
Techniques	p. 333
Children's Programs	p. 338
Approach	p. 338
Format	p. 338
Writing Techniques	p. 339
The Manuscript	p. 339
Application and Review	p. 343
The Play	p. 345
Sources	p. 347
Structure	p. 349
Concepts of Playwriting	p. 350
Unity	p. 351
Plot	p. 352
Character	p. 354
Dialogue	p. 356
Exposition	p. 357
Preparation	p. 358
Setting	p. 358
Developing the Script	p. 359
The Treatment, Scenario, or Outline	p. 359
The Script: Analysis	p. 361
Play Analysis	p. 378
The Filmed Play	p. 378
The Taped Play	p. 379
Special Play Forms	p. 395
The Soap Opera	p. 395
The Miniseries	p. 397
The Sitcom	p. 398
The Cartoon	p. 399
Reality Programs	p. 399
Special Considerations	p. 407
The Children's Program	p. 407
Women	p. 408
Racial and Ethnic Stereotyping	p. 408
Problems and Potentials	p. 410
New Media	p. 411
Interactive Technique	p. 415
Approach	p. 416
Process	p. 417
Technique	p. 419
Television	p. 419
Radio	p. 420
Film	p. 421
Professional Opportunities	p. 427
Playwriting	p. 431
Commercials and Copywriting	p. 434
News	p. 436
Corporate Media	p. 440
The Proposal	p. 441
Program Pitch	p. 442
Copyright	p. 444
College Preparation	p. 445
Glossary of Terms and Abbreviations	p. 449
Selected Readings	p. 457
Index	p. 460
Table of Contents provided by Syndetics. All Rights Reserved.