American Wine Economics An Exploration of the U. S. Wine Industry

Name: American Wine Economics An Exploration of the U. S. Wine Industry
Price: 14.68 USD
Availability: InStock
ISBN: 9780520276499

ISBN-10: 0520276493

ISBN-13: 9780520276499

Edition: 2013

Authors: James Thornton

List price: $39.95

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Description:

The U.S. wine industry is growing rapidly and wine consumption is an increasingly important part of American culture. American Wine Economics is intended for students of economics, wine professionals, and general readers who seek to gain a unified and systematic understanding of the economic organization of the wine trade.The wine industry possesses unique characteristics that make it interesting to study from an economic perspective. This volume delivers up-to-date information about complex attributes of wine; grape growing, wine production, and wine distribution activities; wine firms and consumers; grape and wine markets; and wine globalization. Thornton employs economic principles to…

Book details

List price: $39.95
Copyright year: 2013
Publisher: University of California Press
Publication date: 9/18/2013
Binding: Hardcover
Pages: 368
Size: 6.00" wide x 9.00" long x 1.10" tall
Weight: 1.408
Language: English



List of Illustrations


List of Tables


Preface


Acknowledgments


Introduction



The Economic Approach to the Study of Wine



The Wine Product



Wine Sensory Characteristics



Grape Growing



Grape Markets and Supply Cycles



Wine Production



Bulk Wine, Private-Label Wine, and Wine Alcohol



Wine Distribution and Government Regulation



The Wine Firm



Wine-Firm Behavior



The Wine Consumer and Demand



The Wine Consumer, Quality, and Price



The Globalization of Wine


Conclusion


Notes


References


Index