Domesticating the World African Consumerism and the Genealogies of Globalization

ISBN-10: 0520254236

ISBN-13: 9780520254237

Edition: 2008

List price: $34.95 Buy it from $14.84
eBook available
30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy


This book boldly unsettles the idea of globalization as a recent phenomenon--and one driven solely by western interests--by offering a compelling new perspective on global interconnectivity in the nineteenth century. InDomesticating the World,Jeremy Prestholdt examines East African consumers' changing desires for material goods from around the world in an era of sweeping social and economic change. Exploring complex webs of local consumer demands that affected patterns of exchange and production as far away as India and the United States, the book challenges presumptions that Africa's global relationships have always been dictated by outsiders. Full of rich, and often surprising vignettes that outline forgotten trajectories of global trade and consumption, his book affirms the importance of African interests to the making of our relentlessly interdependent world. At the same time, it powerfully demonstrates how contemporary globalization is foreshadowed in deep histories of intersecting and reciprocal relationships across vast distances.
Used Starting from $24.09
eBooks Starting from $34.95
Buy eBooks
what's this?
Rush Rewards U
Members Receive:
You have reached 400 XP and carrot coins. That is the daily max!
Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Customers also bought

Book details

List price: $34.95
Copyright year: 2008
Publisher: University of California Press
Publication date: 1/15/2008
Binding: Paperback
Pages: 288
Size: 6.25" wide x 9.25" long x 0.75" tall
Weight: 0.946
Language: English

Jeremy Prestholdt is Assistant Professor History at the University of California, San Diego.

List of Illustrations
Similitude and Global Relationships: Self-Representation in Mutsamudu
The Social Logics of Need: Consumer Desire in Mombasa
The Global Repercussions of Consumerism: East African Consumers and Industrialization
Cosmopolitanism and Cultural Domestication: Consumer Imports in Zanzibar
Symbolic Subjection and Social Rebirth: Objectification in Urban Zanzibar
Picturesque Contradictions: Taxonomies of East Africa
Selected Bibliography
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.