Boston Consulting Group on Strategy Classic Concepts and New Perspectives

ISBN-10: 0471757225

ISBN-13: 9780471757221

Edition: 2nd 2006 (Revised)

List price: $37.95 Buy it from $3.00
30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy


For the past 43 years, The Boston Consulting Group (BCG) has been shaping the way business is done all over the world. This book, a compilation of 75 of BCG's most influential articles and pieces on strategy, is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry. Key topics include market segmentation, performance measurement, resource allocation, and organizational design. New articles for this updated edition include George Stalk on hardball, Michael Silverstein on trading up, and Philip Evans on networks. Senior managers, executives, entrepreneurs, and students of business will find a powerful resource full of smart thinking, solid business strategy, and years of proven wisdom. Carl W. Stern (Chicago, IL) is Co-Chairman of the Boston Consulting Group, and has been with the firm for 31 years. Michael S. Deimler (Atlanta, GA) is a Senior Vice President in the Atlanta office of the Boston Consulting Group and the leader of BCG's strategy practice.
New Starting from $32.88
what's this?
Rush Rewards U
Members Receive:
You have reached 400 XP and carrot coins. That is the daily max!
Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
Business Ethics Online content $4.95 $1.99
Add to cart
Study Briefs
Business Law Online content $4.95 $1.99
Add to cart
Study Briefs
Management Online content $4.95 $1.99
Customers also bought

Book details

List price: $37.95
Edition: 2nd
Copyright year: 2006
Publisher: John Wiley & Sons, Incorporated
Publication date: 4/28/2006
Binding: Hardcover
Pages: 432
Size: 6.25" wide x 9.25" long x 1.25" tall
Weight: 1.386
Language: English

The Nature of Business Strategy
Strategic and Natural Competition, 1980
The Development of Business Strategy
The Experience Curve Reviewed: History, 1973
The Experience Curve Reviewed: Why Does It Work? 1974
The Experience Curve Reviewed: Price Stability, 1974
The Pricing Paradox, 1970
The Market-Share Paradox, 1970
More Debt or None? 1972
The Rule of Three and Four, 1976
The Product Portfolio, 1970
The Real Objectives, 1976
Life Cycle of the Industry Leader, 1972
The Evils of Average Costing, 1975
Specialization or the Full Product Line, 1979
Stalemate: The Problem, 1984
Business Environments, 1981
Revolution on the Factory Floor, 1982
Time-The Next Source of Competitive Advantage, 1988
Competing on Capabilities: The New Rules of Corporate Strategy, 1992
Strategy and the New Economics of Information, 1997
Collaboration Rules, 2005
The Practice of Business Strategy
The Customer: Segmentation and Value Creation
Segmentation and Strategy, 1974
Strategic Sectors, 1975
Specialization, 1981
Specialization: Cost Reduction or Price Realization, 1981
Segment-of-One Marketing, 1989
Discovering Your Customer, 1991
Total Brand Management, 1993
Pricing Myopia, 2003
Trading Up, 2003 and 2005
Trading Down: Living Large on $150 a Day, 2005
Innovation and Growth
From the Insight Out, 1995
Capitalizing on Anomalies, 1997
Breaking Compromises, 1997
A New Product Every Week? Lessons from Magazine Publishing, 1988
Innovating for Cash, 2003
Acquiring Your Future, 2004
Deconstruction of Value Chains
The New Vertical Integration, 1993
The Deconstruction of Value Chains, 1998
How Deconstruction Drives De-Averaging, 1998
Thinking Strategically about E-Commerce, 1999
From "Clicks and Mortar" to "Clicks and Bricks," 2000
Thermidor: The Internet Revolution and After, 2001
The Online Employee, 2001
Richer Sourcing, 2004
The Real Contest between America and China, 2003
Performance Measurement
Profit Center Ethics, 1971
The Story of Joe (A Fable), 1977
Controlling for Growth in a Multidivision Business, 1968
Making Performance Measurements Perform, 1991
Economic Value Added, 1996
New Directions in Value Management, 2002
Workonomics, 2002
Resource Allocation
Cash Traps, 1972
The Star of the Portfolio, 1976
Anatomy of the Cash Cow, 1976
The Corporate Portfolio, 1977
Renaissance of the Portfolio, 1986
Premium Conglomerates, 1996
The End of the Public Company-As We Know It, 2000
Advantage, Returns, and Growth-In That Order, 2005
Organizational Design
Profit Centers and Decentralized Management, 1968
Unleash Intuition, 1984
Network Organizations, 1989
The Myth of the Horizontal Organization, 1994
The Activist Center, 1995
Shaping Up: The Delayered Look, 2004
A Survivor's Guide to Organization Redesign, 2002
Leadership and Change
Why Change Is So Difficult, 1967
Leadership, 1966
How to Recognize the Need for Change, 1983
Sustained Success, 1984
Strategy and Learning, 1985
Let Middle Managers Manage, 1991
Jazz versus Symphony, 1990
The Change Curve, 2001
Leadership in a Time of Uncertainty, 2002
Leading in Emotional Times, 2002
The Forgotten Half of Change, 2005
Business Thinking
Business Thinking, 1977
Brinkmanship in Business, 1967
Business Chess, 1984
Probing, 1985
Creative Analysis, 1987
Make Decisions Like a Fighter Pilot, 1987
The Seduction of Reductionist Thinking, 1992
Choices, Again, 2003
The Hardball Manifesto, 2004
Social Commentary
Failure to Compete, 1973
Inflation and Investment Return, 1974
Conflicting Tax Objectives, 1975
Dumping, 1978
Adversaries or Partners? 1983
The Promise of Disease Management, 1995
Making Sure Independent Doesn't Mean Ignorant, 2002
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.