JIM PANCERO is the founder of one of the country's most advanced sales and sales management training and consulting firms. During his thirty-five year career he has trained more than 200,000 corporate sales professionals, association attendees, and graduate-level students. His unique training ideas have been implemented by hundreds of well-known companies. An in-demand consultant and professional speaker, he is a member of the National Speakers Association's Speaker Hall of Fame.STEVE BERGSMAN is a nationally recognized financial and real estate writer. For more than twenty-five years, he has contributed to a number of leading magazines, newsletters, and wire services, including the New York Times, the Wall Street Journal Sunday, Financial World, Fortune, Investment Dealers' Digest, and Reuters News Service. He is also a regular contributor to the "Ground Floor" real estate column in Barron's, and has written for all of the leading real estate industry publications, including National Real Estate Investor, Real Estate Portfolio, Retail Traffic, Mortgage Banking, and Urban Land.