DICK WIRTHLIN was Ronald Reagan's chief strategist and pollster from 1968 to 1988, including his 1980 and 1984 presidential campaigns. He is founder of Wirthlin Worldwide, an international strategic opinion research and consulting firm he created in 1969. Wirthlin has appeared on virtually every news television program, including FOX News, Larry King Live, Hardball with Chris Matthews, Good Morning America, and others.WYNTON C. HALL is an award-winning presidential scholar and speechwriter. His published work has appeared in The New York Times, USA Today, and The Washington Times.