Versatile Salesperson Selling the Way Your Customer Wants to Buy

Name: Versatile Salesperson Selling the Way Your Customer Wants to Buy
Availability: InStock
ISBN: 9780471503798

ISBN-10: 0471503797

ISBN-13: 9780471503798

Edition: 1987

Authors: Roger Wenschlag, Sharon Skeeter

List price: $32.00

30 day, 100% satisfaction guarantee!

Buy used: $7.19

Buy new: $20.28

Marketplace

3 new & used from $6.66

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

This guide will help you develop your selling skills and increase sales. Shows how to acquire sales versatility and the ability to develop and maintain profitable, long-term business relationships. Highlights the selling preferences of several social styles, helps you identify the social style of your buyers--quickly and accurately, and reveals how to adapt your selling behavior to make your buyer more comfortable.

Book details

List price: $32.00
Copyright year: 1987
Publisher: John Wiley & Sons, Incorporated
Publication date: 1/16/1991
Binding: Paperback
Pages: 216
Size: 5.98" wide x 9.13" long x 0.52" tall
Weight: 0.748
Language: English



Versatility: The Key to Competence in Selling


Behavior: The Key to Social Styles


The Analytical: "Practical Suggestions Are What I Need."


The Driver: "Show Me I Can Get Some Bottom-Line Results."


The Expressive: "I Like Salespeople Who Are Competent, Imaginative."


The Amiable: "Show Concern for Me and My Problems."


Ask-Assertive Backup Behavior: Flight


Tell-Assertive Backup Behavior: Fight


Strategies for Selling to Ask-Assertive Buyers


Strategies for Selling to Tell-Assertive Buyers


Versatility: How to Modify Your Style



Impact on Social Style on Customers



Social Style Identification



Strategy for Selling



Social Style Summary



Sales Strategy Planning Sheet


Index