Strategic Management Of Resources and Relationships
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Description: From internal resources such as people, knowledge and capital to relationships with external stakeholders such as customers and suppliers, this book provides students with one realistic, comprehensive, and highly effective approach to strategic management.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $147.95
Copyright year: 2003
Publisher: John Wiley & Sons, Incorporated
Publication date: 9/2/2002
Size: 8.00" wide x 10.00" long x 0.75" tall
|About the Author|
|Analysis of the Competitive Situation|
|The Environment and External Stakeholders|
|Organizational Resources and Competitive Advantage|
|Strategy Formulation at The Business-Unit Level|
|Strategies for Entrepreneurship and Innovation|
|Corporate-Level Strategy and Restructuring|
|Strategy Implementation and Control|
|Strategy Implementation: Resources and Relationships|
|Strategy Implementation: Design and Control|
|Global Strategic Management and The Future|