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Preface | |
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The Evolution of Survey Process Quality | |
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The Concept of a Survey | |
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Types of Surveys | |
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Brief History of Survey Methodology | |
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The Quality Revolution | |
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Definitions of Quality and Quality in Statistical Organizations | |
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Measuring Quality | |
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Improving Quality | |
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Quality in a Nutshell | |
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The Survey Process and Data Quality | |
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Overview of the Survey Process | |
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Data Quality and Total Survey Error | |
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Decomposing Nonsampling Error into Its Component Parts | |
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Gauging the Magnitude of Total Survey Error | |
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Mean Squared Error | |
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An Illustration of the Concepts | |
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Coverage and Nonresponse Error | |
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Coverage Error | |
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Measures of Coverage Bias | |
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Reducing Coverage Bias | |
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Unit Nonresponse Error | |
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Calculating Response Rates | |
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Reducing Nonresponse Bias | |
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The Measurement Process and Its Implications for Questionnaire Design | |
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Components of Measurement Error | |
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Errors Arising from the Questionnaire Design | |
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Understanding the Response Process | |
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Errors Due to Interviewers and Interviewing | |
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Role of the Interviewer | |
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Interviewer Variability | |
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Design Factors that Influence Interviewer Effects | |
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Evaluation of Interviewer Performance | |
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Data Collection Modes and Associated Errors | |
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Modes of Data Collection | |
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Decision Regarding Mode | |
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Some Examples of Mode Effects | |
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Data Processing: Errors and Their Control | |
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Overview of Data Processing Steps | |
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Nature of Data Processing Error | |
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Data Capture Errors | |
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Post-Data Capture Editing | |
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Coding | |
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File Preparation | |
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Applications of Continuous Quality Improvement: The Case of Coding | |
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Integration Activities | |
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Overview of Survey Error Evaluation Methods | |
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Purposes of Survey Error Evaluation | |
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Evaluation Methods for Designing and Pretesting Surveys | |
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Methods for Monitoring and Controlling Data Quality | |
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Postsurvey Evaluations | |
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Summary of Evaluation Methods | |
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Sampling Error | |
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Brief History of Sampling | |
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Nonrandom Sampling Methods | |
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Simple Random Sampling | |
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Statistical Inference in the Presence of Nonsampling Errors | |
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Other Methods of Random Sampling | |
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Concluding Remarks | |
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Practical Survey Design for Minimizing Total Survey Error | |
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Balance Between Cost, Survey Error, and Other Quality Features | |
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Planning a Survey for Optimal Quality | |
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Documenting Survey Quality | |
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Organizational Issues Related to Survey Quality | |
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References | |
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Index | |