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How to Build and Market Your Mental Health Practice

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ISBN-10: 0471147605

ISBN-13: 9780471147602

Edition: 1999

Authors: Linda L. Lawless

List price: $86.95
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Description:

Using a career development model, this book offers step-by-step guidance for clinicians on assessing the mental health marketplace and their own professional path and goals. It addresses the practicalities building and runing a mental health business (referrals, billing, record keeping, etc) and marketing clinical and consulting services within, and outside of, the managed care system.
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Book details

List price: $86.95
Copyright year: 1999
Publisher: John Wiley & Sons, Incorporated
Publication date: 7/23/1999
Binding: Paperback
Pages: 224
Size: 8.50" wide x 11.04" long x 0.58" tall
Weight: 1.408
Language: English

Taking Stock of Where You Stand
Establishing a Practice
Analyzing Your Services: The Basket Maker's Story
Developing a Marketing Plan
Making the Most of Your Marketing Tools
Getting the Word Out: Publicity and Promotion
Managing to Care
Change, Innovation, and Maintenance of Success
Bibliography
Index