Contemporary Strategy Analysis and Cases

ISBN-10: 0470747099

ISBN-13: 9780470747094

Edition: 3rd 2010

Authors: Robert M. Grant

List price: $58.95 Buy it from $3.00
This item qualifies for FREE shipping

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy

Description:

NEW! Combined Text & Cases VersionConsidered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7 th edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy.In this most accessible strategy text, Robert M. Grant combines clarity of exposition with concentration on the fundamentals of value creation and an emphasis on practicality. In this seventh edition, a greater focus on strategy implementation reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness.Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive style.Contemporary Strategy Analysis 7 th edition is suitable for both MBA and advanced undergraduate students.Contemporary Strategy Analysis 7 th Edition is also available in a text only version - ISBN: 9780470747100
Used Starting from $68.40
what's this?
Rush Rewards U
Members Receive:
coins
coins
You have reached 400 XP and carrot coins. That is the daily max!
Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
Periodic Table Online content $4.95 $1.99
Add to cart
Study Briefs
Business Ethics Online content $4.95 $1.99
Add to cart
Study Briefs
Business Law Online content $4.95 $1.99
Customers also bought
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading

Book details

List price: $58.95
Edition: 3rd
Copyright year: 2010
Publisher: John Wiley & Sons, Limited
Publication date: 2/5/2010
Binding: Paperback
Pages: 944
Size: 7.50" wide x 9.50" long x 1.50" tall
Weight: 3.982
Language: English

Preface
Introduction
The Concept of Strategy
The Tools Of Strategy Analysis
Goals, Values, and Performance
Industry Analysis: The Fundamentals
Further Topics in Industry and Competitive Analysis
Analyzing Resources and Capabilities
Developing Resources and Capabilities
Organization Structure and Management Systems: The Fundamentals of Strategy Implementation
The Analysis Of Competitive Advantage
The Nature and Sources of Competitive Advantage
Cost Advantage
Differentiation Advantage
Business Strategies In Different Industry Contexts
Industry Evolution and Strategic Change
Technology-based Industries and the Management of Innovation
Competitive Advantage in Mature Industries
Vertical Integration and the Scope of the Firm
Corporate Strategy
Global Strategies and the Multinational Corporation
Diversification Strategy
Implementing Corporate Strategy: Managing the Multibusiness Firm
Current Trends in Strategic Management
Cases to Accompany Contemporary Strategy Analysis, Seventh Edition
Acknowledgements
Madonna
Starbucks, February 2009: The Coffee Goes Cold
The US Airline Industry in 2009
Ford and the World Automobile Industry in 2009
Wal-Mart Stores Inc., 2009
Manchester United: Preparing for Life without Ferguson
Eastman Kodak: Meeting the Digital Challenge
Procter & Gamble's Organization 2005 Project
AirAsia: The World's Lowest Cost Airline
Harley Davidson Inc., July 2008
Raisio Group and the Benecol Launch
Rivalry in Video Games
DVD War of 2005-8: Blu-Ray vs. HD DVD
New York Times
Eni SpA: Building an International Energy Major
American Apparel: Vertically-integrated in Downtown LA
Outback Steakhouse: Going International
Euro Disney: From Dream to Nightmare
Vodafone: Rethinking the International Strategy
Richard Branson and the Virgin Group of Companies in 2007
Google Inc.: Running Amuk?
Bank of America's Acquisition of Merrill Lynch
Jeff Immelt and the Reinventing of General Electric, 2009
W.L. Gore & Associates: Who's In Charge Here?
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.

×