Trust Agents Using the Web to Build Influence, Improve Reputation, and Earn Trust

Name: Trust Agents Using the Web to Build Influence, Improve Reputation, and Earn Trust
Price: 2.93 USD
Availability: InStock
ISBN: 9780470743089

ISBN-10: 0470743085

ISBN-13: 9780470743089

Edition: 2009

Authors: Christopher Brogan, Julien Smith

List price: $16.99

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Description:

This book is your guide to a new form of power broker--web natives who trade in trust, reputation, and relationships using tools you may never even have heard of. You will learn what you need to look for in such an agent for your business or how to become one yourself. Trust Agents is your guide to the deep end of meaningful relationships on the web.The book explores how business people can use the Web's new social software tools to build awareness, influence, reputation, and eventually authority. It focuses on methods of building trust and wielding influence, and how these efforts impact business processes and goals. Part career advice, part communications management, and part technology…

Book details

List price: $16.99
Copyright year: 2009
Publisher: John Wiley & Sons, Limited
Publication date: 9/11/2009
Binding: Hardcover
Pages: 288
Size: 6.25" wide x 9.25" long x 1.25" tall
Weight: 1.056
Language: English



Acknowledgments


Introduction: Hey, I Know You. Have We Met?



Trust, Social Capital, and Media



Make Your Own Game



One of Us



Archimedes Principle



Agent Zero



Human Artist



Build an Army



The Trust Agent


Index