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Facebook Advertising for Dummies

Best in textbook rentals since 2012!

ISBN-10: 0470637625

ISBN-13: 9780470637623

Edition: 2011

Authors: Paul Dunay, Richard Krueger, Joel Elad

List price: $17.99
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Description:

Profitable ideas and techniques for advertising on FacebookTap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It's all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to apply the latest strategies and tactics for effective pay-per-click and cost-per-impression advertising, how to test your ad results, and much more. Explores Facebook advertising inside and out; there are now more than 400 million active Facebook users and over 1.6 million active Pages on Facebook…    
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Book details

List price: $17.99
Copyright year: 2011
Publisher: John Wiley & Sons, Limited
Publication date: 11/12/2010
Binding: Paperback
Pages: 336
Size: 7.25" wide x 9.25" long x 0.75" tall
Weight: 1.100
Language: English

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