Green to Gold How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build a Competitive Advantage

Name: Green to Gold How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build a Competitive Advantage
Availability: InStock
ISBN: 9780470393741

ISBN-10: 0470393742

ISBN-13: 9780470393741

Edition: 2009

Authors: Daniel C. Esty, Andrew S. Winston, Esty, Daniel C. Esty, Andrew S. Winston

List price: $21.95

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Description:

From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a…

Book details

List price: $21.95
Copyright year: 2009
Publisher: John Wiley & Sons, Incorporated
Publication date: 1/9/2009
Binding: Paperback
Pages: 408
Size: 6.00" wide x 9.00" long x 1.00" tall
Weight: 1.320
Language: English