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Granularity of Growth How to Identify the Sources of Growth and Drive Enduring Company Performance

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ISBN-10: 0470270209

ISBN-13: 9780470270202

Edition: 2008

Authors: Patrick Viguerie, Sven Smit, Mehrdad Baghai, Patrick Viguerie

List price: $47.00
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Description:

Written by seasoned experts, The Granularity of Growth provides a rigorous analytical foundation for understanding growth and an architecture for managing it. By using new methods for breaking growth down into its constituent elements, this book provides a much richer description of growth opportunities, and argues that real winning plays can emerge only from a much finer understanding of market segments, their needs, and the capabilities required to serve them all. The challenge is to find a way to manage operations in minute detail, yet still handle strategic choices at a high level, and it is this highly credible author team that shows you how to make these choices at a more granular…    
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Book details

List price: $47.00
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 3/28/2008
Binding: Hardcover
Pages: 256
Size: 6.10" wide x 9.10" long x 1.30" tall
Weight: 0.946
Language: English

Patrick Viguerie is a Director at McKinsey & Company and leads the firm's strategy practice in the Americas. His work focuses on helping companiesdevelop and implement strategies for renewal and growth. Viguerie has served companies in a wide range of industries and has published a number of articles on corporate strategy issues. He holds a BA from Dartmouth College and an MBA from Harvard Business School.Sven Smit is a Director at McKinsey&Company, coleading McKinsey&Company's strategy practice's initiatives on growth. He has served companies in a range of industries including telecommunications, high-tech, and media and has published a number of articles on growth. Smit holds a degree in…    

Special thanks
Acknowledgements
Preface
Introduction: Grow or go
Your growth ambition
A granular world
Understanding your company's performance
Firing on multiple cylinders
A granular company
Your growth direction
Firing on momentum
Firing on M&A
Firing on share gain
Mapping your growth direction
To move or not to move?
Your growth architecture
The architecture of growth
Looking in the mirror
A blueprint for granularity
Building scale platforms
Cluster-based growth
Conclusion: Choosing to lead growth
Growth and value
Two ways to grow, two ways to go
Bibliography
Index