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Quest for Global Dominance Transforming Global Presence into Global Competitive Advantage

ISBN-10: 0470194405

ISBN-13: 9780470194409

Edition: 2nd 2008

Authors: Anil K. Gupta, Vijay Govindarajan, Haiyan Wang, Jeffrey E. Garten

List price: $34.95
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Description:

Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In "The Quest for Global Dominance" they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in the following four essential tasks: Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge Leveraging the rise of emerging marketsNespecially China and IndiaNto transform the companyOs growth prospects, global cost structure, and pace of innovation
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Book details

List price: $34.95
Edition: 2nd
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 3/21/2008
Binding: Hardcover
Pages: 320
Size: 6.25" wide x 9.25" long x 1.00" tall
Weight: 1.386
Language: English

Vijay Govindarajan received his Ph.D. from Harvard University in 1978. He is the Earl C. Daum 1924 Professor of International Business at the Amos Tuck School of Business Administration at Dartmouth College. Professional credits include Outstanding Teacher of the Year, voted by MBA students during several academic years; and Outstanding Business School Faculty, named by Business Week.

Foreword
Preface
Acknowledgments
Rising Up to the Global Challenge
Building Global Presence
Lessons from the Globalization of Wal-Mart
Exploiting Global Presence
Cultivating a Global Mindset
Building a Global Knowledge Machine
Dynamics of Global Business Teams
Globalizing the Young Venture
Leveraging China and India for Global Dominance
Notes
The Authors
Index