Food Styling The Art of Preparing Food for the Camera
List price: $202.99
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Description: Food Styling is the first serious book on the subject of food styling for specific media: editorial, advertorial, public relations, marketing, advertising, packaging, and television and film production. It focuses on the development of skills and the techniques and equipment required to help chefs improve presentations and simply better market a product.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $202.99
Copyright year: 2010
Publisher: John Wiley & Sons, Limited
Publication date: 5/11/2010
Size: 9.00" wide x 11.50" long x 1.25" tall
|A General Overview Of Food Styling|
|The Medium Is The Message|
|The Cast Of Characters|
|The Job From Phone Call To Invoice|
|Getting The Job|
|Prepping The Job|
|About Production Work|
|The Nuts And Bolts|
|Tools Of The Trade|
|Working With The Food: Some Foods Just Misbehave|
|Pulling It All Together|
|The Business Of Food Styling|
|Useful Additional Skills|
|Tips For Food Professionals Who Want To Food Style Their Work|
|Trends: Food And Food Presentation|
|Reviewing The Last 60 Years|