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Beer School Bottling Success at the Brooklyn Brewery

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ISBN-10: 0470068671

ISBN-13: 9780470068670

Edition: 2005

Authors: Steve Hindy, Tom Potter, Michael R. Bloomberg

List price: $19.95
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Description:

A journalist and a banker share the life and business lessons they learned while building a successful brewery in New York City"A great city should have great beer. New York finally has, thanks to Brooklyn. Steve Hindy and Tom Potter provided it. Beer School explains how they did it: their mistakes as well as their triumphs."-Michael Jackson, The Beer Hunter"This account serves up more than the usual suds and foam-its counsel is sound and its prose lively, and it should appeal to both wannabe industrialists and beer drinkers, not that those categories are mutually exclusive."-Publishers Weekly"Great lessons on what every first-time entrepreneur will experience. Being down the block from the…    
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Book details

List price: $19.95
Copyright year: 2005
Publisher: John Wiley & Sons, Incorporated
Publication date: 2/9/2007
Binding: Paperback
Pages: 306
Size: 5.00" wide x 8.25" long x 1.00" tall
Weight: 0.638
Language: English

STEVE HINDY is President and cofounder of the Brooklyn Brewery. A former Middle East correspondent for the Associated Press, he is also a director of Brooklyn's Prospect Park Alliance and the Brewers Association. Hindy has a master's in teaching English from Cornell.TOM POTTER cofounded the Brooklyn Brewery in 1987. He served as its CEO and chairman until retirement in 2004. Previously, he was an assistant vice president at Chemical Bank, where he financed the acquisition of assets valued in excess of $1.5 billion. Potter graduated from Yale and has an MBA from Columbia.

Foreword
Preface Steve and Tom Introduce the Brooklyn Brewery
Acknowledgments
Steve Tells How Choosing a Partner Is Like a Second Marriage
Even a Dog Can Shake Hands
Steve Discusses the Importance of Building a Solid Team
Is It a Business or a Family Business?
Tom Talks about Creating the Business Plan: A Money-Raising Tool and More
The Business Plan Won't Be Graded on a Curve
Tom Asks, "What's the True Missio