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New Strategic Selling The Unique Sales System Proven Successful by the World's Best Companies

ISBN-10: 044669519X

ISBN-13: 9780446695190

Edition: 2005 (Revised)

Authors: Robert B. Miller, Stephen E. Heiman, Tad Tuleja, J. W. Marriott, J. W. Marriott

List price: $18.00
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Book details

List price: $18.00
Copyright year: 2005
Publisher: Grand Central Publishing
Publication date: 4/20/2005
Binding: Paperback
Pages: 448
Size: 5.25" wide x 8.00" long x 1.25" tall
Weight: 1.034
Language: English

Robert B Miller is co-founder of Miller-Williams Inc., which has developed patented research methods that provide accurate measurements of how customers think and behave. Their clients include blue-chip companies such as ARAMARK, Coors, General Motors, Rockwell Automation, Sabre and Sikorsky Aircraft. Miller is one of the original co-founders of Miller-Heiman and also co-author of the best-selling New Strategic Selling.

Stephen E Heiman has worked in sales development for over 30 years. In the 1970s, as an IBM national account salesman, he increased sales by over 35 per cent and was in the top 5 per cent for total sales and percentage quota. He continued his success at Kepner-Tregoe as director of marketing and at North American Van Lines where, in four years as executive vice president, he increased sales and profits by 36 per cent. In 1978 he joined partner Robert B Miller in the company that became Miller Heiman, Inc. Heiman retired in 1988 as MHI president and CEO; he then served as the company's chairman of the board.

Tad Tuleja, Miller Heiman, Inc's staff writer, has co-written five MHI books, including the original Strategic Selling (available from Kogan Page). Among his nearly 30 other books is Beyond the Bottom Line, a study of business ethics. From 1987 to 1991 he directed the School of Management writing programme at the University of Massachusetts at Amherst. He has also completed a PhD in anthropology at the University of Austin.