Global Entertainment Media Between Cultural Imperialism and Cultural Globalization
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Description: This book provides a critical introduction to the study of global media entertainment. Synthesizing leading scholarship in the field of global media research, Mirrlees fosters in undergraduate students a critical political-economic and cultural studies understanding of the major theories and concrete practices of the global media. Amongst other topics, Mirrlees examines: theories of global media, the ownership of global media, the state policies and regulations that limit and enable cross border media flows, the production of entertainment within the new international division of cultural labour (NICL), the transnational distribution, marketing and exhibition of entertainment, the textual features of globally popular entertainment forms and the cross-cultural reception of entertainment by viewers in a variety of local contexts.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $35.99
Copyright year: 2013
Publisher: Taylor & Francis Group
Publication date: 3/13/2013
Size: 6.75" wide x 9.50" long x 0.50" tall
Tanner Mirrlees is Assistant Professor of Communication at University of Ontario Institute of Technology and an award-winning teacher.
|Paradigms of Global Entertainment Media|
|Capitalizing on Global Entertainment Media|
|Governing Global Entertainment Media: The State, Media Policy, and Regulation|
|Producing Entertainment in the New International Division of Cultural Labor (NICL)|
|Designing Global Entertainment Media: Blockbuster Films, TV Formats, and Glocalized Lifestyle Brands|
|Global Entertainment Media, Local Audiences|
|Conclusion: Global Media Studies Between Cultural Imperialism and Cultural Globalization|