Global Media Studies An Ethnographic Perspective

Name: Global Media Studies An Ethnographic Perspective
Price: 5.7 USD
Availability: InStock
ISBN: 9780415314411

ISBN-10: 0415314410

ISBN-13: 9780415314411

Edition: 2003

Authors: Patrick D. Murphy, Marwan Kraidy

List price: $60.95

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This text explores the theoretical and methodological threats that are defining global media studies as a discipline. Emphasizing the connection of globalization to local culture, this collection shows the performative and creative relationships that audiences develop with and through the media.

Book details

List price: $60.95
Copyright year: 2003
Publisher: Routledge
Publication date: 11/12/2003
Binding: Paperback
Pages: 328
Size: 6.26" wide x 9.25" long x 0.71" tall
Weight: 1.100
Language: English




Introduction



Towards an Ethnographic Approach to Global Media Studies



Situating Ethnography in Global Media Studies



The Problem of Textuality in Ethnographic Audience Research



Passing Ethnographies: Rethinking the Sites of Agency and Reflexivity in a Mediated World



Where is Audience Ethnographer's Fieldwork?



Audience letters and letter-writers: Constituting the Audience for Radio in Transnational Contexts



Rituals in the Modern World: Applying the Concept of Ritual in Media Ethnography



Researching the Local



Negotiation and the Position: On the Need and Difficulty of 'Thicker Description'



"Now that you're going home, are you going to write about the natives you studied?": Telenovela Reception, Adultery and the Dilemmas of Ethnographic Practice



Methodology as Lived Experience



On the Border: Reflections on Ethnography and Gender



Radio's Early Arrival in Rural Appalachia



Articulating Globalization Through Ethnography



Ask the West, Will Dinosaurs Come Back?



Where the Global Meets the Local: South African Youth and Their Experience of Global Media



Chasing Echoes: Cultural Reconversion, Self-Representation, and Mediascapes in Mexico



Globalization avant la lettre? Audience Ethnography, Media Institutions and Local Identity in Lebanon



Afterword



Media Ethnography: Local, Global or Translocal?