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Machine, Platform, Crowd Harnessing the Digital Revolution

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ISBN-10: 0393254291

ISBN-13: 9780393254297

Edition: 2017

Authors: Andrew McAfee, Erik Brynjolfsson

List price: $28.95
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We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.In the tradition of agenda-setting classics like Clay Christensen's The Innovator's Dilemma,…    
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Book details

List price: $28.95
Copyright year: 2017
Publisher: W. W. Norton & Company, Incorporated
Publication date: 6/27/2017
Binding: Hardcover
Pages: 416
Size: 0.65" wide x 0.95" long x 0.13" tall
Weight: 1.408
Language: English

Erik Brynjolfsson is the director of the MIT Center for Digital Business. He is the author of several books including Wired for Innovation: How Information Technology Is Reshaping the Economy and The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies.