Creating Magic 10 Common Sense Leadership Strategies from a Life at Disney
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Description: As the man in charge of operations at Walt Disney World for more than a decade, Lee Cockerell created the Disney Great Leader strategies-the principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of a multibillion-dollar enterprise but also soon came to form the culture at the world7;s number-one vacation destination. For the past decade, these common sense principles have also made up the core curriculum at the internationally respected Disney Institute, which trains more than fifty-thousand top-level managers and executives from a wide range of industries each year. In CREATING MAGIC, Cockerell shows how each one of us can bring the magic of one of the world7;s best-run companies into their workplace. As simple as they are profound, these lessons for leadership include: Everyone is important Your people are your brand Give your people a purpose, not just a job Burn the free fuel: appreciation, recognition, and encouragement Combining sound business wisdom with entertaining stories from Cockerell7;s four decades in the hospitality and entertainment industry, CREATING MAGIC provides clear, practical advice to become better leaders, not only in our careers but also in our communities and in our personal lives.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $27.00
Copyright year: 2008
Publisher: Crown Publishing Group
Publication date: 10/14/2008
Size: 5.50" wide x 8.50" long x 1.00" tall