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Creating Magic 10 Common Sense Leadership Strategies from a Life at Disney

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ISBN-10: 0385523866

ISBN-13: 9780385523868

Edition: 2008

Authors: Lee Cockerell

List price: $27.00
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Description:

As the man in charge of operations at Walt Disney World for more than a decade, Lee Cockerell created the Disney Great Leader strategies-the principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of a multibillion-dollar enterprise but also soon came to form the culture at the world7;s number-one vacation destination. For the past decade, these common sense principles have also made up the core curriculum at the internationally respected Disney Institute, which trains more than fifty-thousand top-level managers and executives from a wide range of industries each year. In CREATING MAGIC, Cockerell shows how each one of us can bring the magic of one of the world7;s best-run companies into their workplace. As simple as they are profound, these lessons for leadership include: Everyone is important Your people are your brand Give your people a purpose, not just a job Burn the free fuel: appreciation, recognition, and encouragement Combining sound business wisdom with entertaining stories from Cockerell7;s four decades in the hospitality and entertainment industry, CREATING MAGIC provides clear, practical advice to become better leaders, not only in our careers but also in our communities and in our personal lives.
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Book details

List price: $27.00
Copyright year: 2008
Publisher: Knopf Doubleday Publishing Group
Publication date: 10/14/2008
Binding: Hardcover
Pages: 288
Size: 5.50" wide x 8.50" long x 1.00" tall
Weight: 1.188
Language: English