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Introduction: The Inexorable "PSF" Logic | |
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PSF = Inc. + Clients + Projects! | |
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Think Inc. | |
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Commit "Cool" | |
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Think Client. Period | |
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Select Clients very carefully | |
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Seek out Clients who are leaders | |
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F-i-r-e Clients ... upon occasion | |
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Turn every "task" into a Project | |
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The Work Matters! | |
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Become a Catalyst for Revolution | |
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Portfolio Quality! | |
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Visit every client | |
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Create an immodest Current Projects List | |
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You are a Venture Capitalist | |
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Conduct a weekly--or a more frequent--formal Current Projects Review | |
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Words ... matter | |
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Impact! | |
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Transform every "job" into a ... WOW! Project | |
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Never ever compromise your Identity | |
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Pursue ... P-A-S-S-I-O-N | |
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Measure: Did we make an impact? | |
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Tom's Epithet No. 1: "Thoroughly Professional ... But Not Provocative" | |
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L-E-A-D Your Client! | |
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Another-flavor-of WOW: Politics | |
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PSF success boils down to ... the fine art of balance | |
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Accounting (etc.) is a performing art | |
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Speaking of accounting ... remember the bottom line: "Business-ing" | |
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Got any quirky projects on the list? | |
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Think ... Legacy | |
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Pitch in ... or bail out! | |
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Practice serial monogamy | |
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PSFs need Vision Statements! | |
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We help people! | |
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Live with 'Em! | |
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Make Clients an integral part of every project team | |
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Cohabit with the Client! | |
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Turn the Client into an expert! | |
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Engage Clients in a measured "risk progression" process | |
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Insist that Clients submit a formal evaluation of "your people" (and "their people") at the end of each project | |
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Think External | |
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Client-centric = PSF Imperative | |
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Bring in wild and woolly outsiders. E-x-p-a-n-d the box | |
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A Culture of Urgency! | |
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Create a "sense of urgency"/"excitement"/"vibrancy"/"buzz" | |
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Hot Teams thrive in Hot Spaces | |
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Celebrate ... constantly! | |
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Projects-worth-doing are bumpy | |
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You need a clown! | |
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Love thy "support staff" | |
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A rabid scheduler is a must! | |
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We're in this for the money! | |
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Pay attention to the "hard stuff" ... e.g.: Methodology | |
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Embrace marketing | |
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Knowledge-Is-Us! | |
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Become a Research and Development evangelist | |
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Devote a sizable share of effort/revenues to Knowledge Development | |
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Turn your current portfolio of projects into a ... Research and Development playground/gold mine | |
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Think ... Design | |
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Evaluate the possible bases of PSF competitive advantage | |
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Talent! | |
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Become a ... Connoisseur of Talent | |
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We want to be a Magnet for Talent | |
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Cherish instability! Mix up teams! | |
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Mix redux: Encourage turnover! | |
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Demand that every PSF member be known for ... something | |
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Admiration beats affection | |
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Champion passion. Champion perfection | |
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Create stories/mythology around "project winners" | |
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T-R-A-I-N. Teach the "Professional Service Firm Basics" ... with a vengeance | |
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Provide "project management-leadership" opportunities ... ASAP | |
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Cherish great listening skills | |
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Geeks--the antisocial, masterful diggers-of-obscure-facts--should be adored! | |
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Challenge! Challenge! Challenge! | |
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It's Ours! | |
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Think ... Dream ... Act: Wow! Beauty! Impact! Distinction! | |
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We own this place! | |
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The Movement | |
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Reading Suggestions | |
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Acknowledgments | |