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Bcom

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ISBN-10: 0357026594

ISBN-13: 9780357026595

Edition: 10th 2020

Authors: Carol M. Lehman, Debbie D. DuFrene, Robyn Walker

List price: $55.99
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Description:

Learn business communications YOUR way with Lehman/DuFrene/Walker's BCOM, 10E from 4LTR Press. This inviting, easy-reference textbook and online digital learning support guide you through mastering today's business communication concepts and skills. Visually engaging chapters offer helpful study tools like Chapter Review Cards that consolidate review material into a ready-made study tool. BCOM's MindTap allows you to learn with the printed book or completely online, on your terms. Read or listen to the book and study with the aid of instructor notifications, flashcards and practice quizzes. When it's time to review, you can easily gather everything you've flagged or noted into a guide you…    
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Book details

List price: $55.99
Edition: 10th
Copyright year: 2020
Publisher: Cengage South-Western
Publication date: 2/14/2019
Binding: Paperback
Pages: 320
Size: 8.54" wide x 10.83" long x 0.63" tall
Weight: 2.024
Language: English

Dr. Lehman is a professor emerita in the Managgement and Information Systems Department at Mississippi State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication. Dr. Lehman earned a bachelor's and master's degrees in business education from the University of Southern Mississippi, and her doctorate from the University of Arkansas. Dr. Lehman has taught organizational communication, a core requirement for all business majors, and an MBA-level multimedia presentations course. She is a frequent presenter at the national and regional meetings of the Association for Business Communication, for which she and Dr. DuFrene sponsor the Meada…    

Dr. DuFrene is a associate dean of the Rusche College of Business at Stephen F. Austin State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication, including 20 years at Stephen F. Austin. Dr. DuFrene earned her bachelor's and master's degrees in business education from Nicholls State University, and her doctorate from the University of Houston. She serves on the international board of directors for the Association for Business Communication and has been a business communication consultant to various organizations from the business, industry, and education sectors. She and Dr. Lehman sponsor the Meada Gibbs Outstanding Teacher Award…    

Robyn Walker is a teacher-librarian and historian. She has ten years of publishing experience in books, magazines and journals. This is her second book dealing with aspects of the Second World War. Her first book was shortlisted for an award at the Children's Literature Roundtable Information Book Award. She lives in St Thomas, Ontario.