Competing for Advantage
Edition: 2nd 2008 (Revised)
List price: $194.95
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Description: Discover what it takes to create a sustainable competitive advantage in management and business today with this straightforward, powerful strategic management resources. COMPETING FOR ADVANTAGE, 2E focuses specifically on the issues most important to today's current or future practitioner. The book details the processes and tools you need to better understand and effectively contribute to your organization's strategic management process. Applied examples illustrate the latest thinking, practices, and research in strategic management today with in-depth discussions that examine critical topics such as strategic leadership and corporate governance. Access to relevant cases, a focus on the emerging issues such as ethics, and an emphasis on technology throughout prepare you for success in the fast-paced, ever-changing global economy in which today's firms compete.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $194.95
Copyright year: 2008
Publisher: Cengage South-Western
Publication date: 8/20/2007
Size: 6.50" wide x 9.50" long x 1.00" tall
|Introduction to Strategic Management|
|The External Environment|
|The Internal Organization|
|Creating Competitive Advantage|
|Competitive Rivalry and Competitive Dynamics|
|Acquisition and Restructuring Strategies|
|Monitoring And Creating Entrepreneurial Opportunities|
|Strategic Flexibility and Real Options Analysis|