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Design Method A Philosophy and Process for Functional Visual Communication

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ISBN-10: 0321928849

ISBN-13: 9780321928849

Edition: 2014

Authors: Eric Karjaluoto, Carl Abbott

List price: $29.99
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Description:

The design section of any bookstore offers a variety of beautiful graphic anthologies, heady academic tomes, and monographs of “celebrity” designers. These books often lead us astray by focusing on visuals and theory, instead of how and why designers arrive at outcomes.The Design Method is a short, functional, relatable book that will help designers clarify their understanding of the nature of design; learn methods for—consistently—creating good design; and find ways to persuade clients to trust in their counsel. It’s not a lofty book. It’s an affordable resource that feels like a sit-down with someone who has real answers to share.To start, author/creative director Eric Karjaluoto makes…    
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Book details

List price: $29.99
Copyright year: 2014
Publisher: Pearson Education
Publication date: 8/13/2013
Binding: Paperback
Pages: 240
Size: 5.50" wide x 8.00" long x 0.50" tall
Weight: 0.880
Language: English

Preface
Introduction
Debunking the Creative Myths
Creating Purposeful Design
Achieving Order Through Systems
Introducing the Design Method
Gaining Understanding: The Discovery Stage
Determining Course: The Planning Stage
Working with Ideas: The Creative Stage
Making Design Real: The Application Stage
Presenting Work to Clients
Bringing Order to Your Practice
Suggested Reading
Acknowledgments
Index