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Preface | |
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Introduction | |
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Defining the Field | |
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Part 1 Introduction | |
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What Is Rhetoric? | |
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Introduction | |
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"Perspectives on the Study of Rhetoric" | |
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On Rhetoric, Book 1, Chapters 1-3. Translated by George A. Kennedy | |
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Nicomachean Ethics, excerpts from Book VI. Translated by David Ross | |
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Rhetorica Ad Herennium, excerpts from Book I. Translated by Harry Caplan | |
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Chapter 1 Projects | |
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What Is the Relationship Between Professional Writing and Rhetoric? | |
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Introduction | |
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"Nonacademic Writing: The Social Perspective" | |
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"What's Practical About Technical Writing?" | |
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"Whose Ideas? The Technical Writer's Expertise in Inventio" | |
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"The Technical Communicator as Author: Meaning, Power, Authority" | |
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Chapter 2 Projects | |
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Professional Writing as a Social Practice | |
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Part 2 Introduction | |
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Professional Writing as Organizationally Situated Action | |
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Introduction | |
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"Understanding the Writing Context in Organizations" | |
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"Writing Review as an Opportunity for Individuation" | |
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"Orality and Literacy in the Workplace: Process- and Text-Based Strategies for Multiple-Audience Adaptation" | |
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Chapter 3 Projects | |
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Professional Writing as Ethical Action | |
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Introduction | |
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"Between Efficiency and Politics: Rhetoric and Ethics in Technical Writing" | |
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"The Ethic of Expediency: Classical Rhetoric, Technology, and the Holocaust" | |
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"Framing Postmodern Commitment and Solidarity" | |
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Chapter 4 Projects | |
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Professional Writing as Technologically Situated Action | |
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Introduction | |
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"Publishing Before Computers" | |
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"The Shape of Text to Come: The Texture of Print on Screens" | |
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"Who 'Owns' Electronic Texts?" | |
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Chapter 5 Projects | |
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Professional Writing as Productive Art | |
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Part 3 Introduction | |
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Professional Writers Produce User-Centered Documents | |
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Introduction | |
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"A Systemic Approach to Visual Language in Business Communication" | |
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"When All Else Fails, Use the Instructions: Local Knowledge, Negotiation, and the Construction of User-Centered Computer Documentation" | |
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Chapter 6 Projects | |
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Professional Writers Produce Social Space | |
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Introduction | |
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"Division of Labor or Integrated Teams: A Crux in the Management of Technical Communication?" | |
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"After Automation: Hypertext and Corporate Structures" | |
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"Toward a Critical Rhetoric of Risk Communication: Producing Citizens and the Role of Technical Communicators" | |
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Chapter 7 Projects | |
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Becoming a Professional Writer | |
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Part 4 Introduction | |
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Writing Yourself into Professional Writing and Rhetoric | |
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Introduction | |
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"Moving Beyond the Academic Community: Transitional Stages in Professional Writing" | |
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"Becoming a Rhetor: Developing Writing Ability in a Mature, Writing-Intensive Organization" | |
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"Virtual Realities: Transitions from University to Workplace Writing" | |
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Chapter 8 Projects | |
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Index | |