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Business Information Management Improving Performance Using Information Systems

ISBN-10: 0273711792

ISBN-13: 9780273711797

Edition: 2nd 2011 (Revised)

Authors: Dave Chaffey, Steve Wood, Gareth White

List price: $66.99
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Description:

This text is for students and managers who need to understand the concepts and best practice for effective business information management. Chapters cover information management strategy, technology for information management, managing systems development, managing information quality, and more.
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Book details

List price: $66.99
Edition: 2nd
Copyright year: 2011
Publisher: Pearson Education, Limited
Publication date: 12/2/2010
Binding: Paperback
Pages: 688
Size: 7.25" wide x 10.00" long x 1.00" tall
Weight: 1.496

Dave Chaffey is an e-business consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management.