Audio Recording for Profit The Sound of Money

ISBN-10: 0240803868

ISBN-13: 9780240803869

Edition: 2000

Authors: Chris Stone, David Goggin

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This book is the first real inside look at the business of professional audio recording, which fuels a multibillion dollar global music industry. Industry pioneer Chris Stone, founder of the legendary Record Plant, provides hard-earned business strategies, guidelines, and advice on every aspect of launching and managing a professional audio recording business. This book is for every audio profit center from the project studio in the garage to the multi-room diversified recording facility. With 30 years of practical business experience, Mr. Stone reveals the secrets of profitable survival in the pro audio world of today and tomorrow. why be a player in the professional audio recording industry? What is the attraction and potential payoff? How big an operation are you contemplating? To succeed, one must categorize the various types and sizes of pro audio facilities and their customer bases. It is also essential to understand creative management, marketing, promotion, and the modern economics of pro audio. The professional of tomorrow anticipates recording for new media and is prepared for diversification. All of these issues and more are addressed in this book.
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Book details

List price: $52.95
Copyright year: 2000
Publisher: Taylor & Francis Group
Publication date: 2/11/2000
Binding: Paperback
Pages: 328
Size: 6.25" wide x 8.25" long x 0.75" tall
Weight: 1.034
Language: English

Chris Stone is a writer and editor with 15 years' experience in publishing. He has commissioned and edited books on a huge array of subjects from U-boats to David Beckham; as an author he specialises in humour, pop culture and sport. His books include 'The Ultimate Christmas Party Sprout' and 'Spliffigami: how to roll the 35 greatest joints of all time'. He lives in Kent.

Special Thanks
About the Author
Rock and Roots
The L.A. Goldrush--Thirty Years of Studio Excellence
Yesterday, Today, and Tomorrow--Where We've Been and Where We're Going
Going Global - The New Realities
The Global Recording Village Is Now
What Is World Class?
Motherships and Satellites: The New Generation
So You Want to Build a Recording Studio?
Tips for the Smaller Studio
Creating and Maintaining Success
Twelve Steps Toward Better Management
YOUR Studio Time
Management by Exception
Covet Your Second Thoughts
Praise and Productivity
Diversify or Die
Audio Recording in the 21st Century
Diversification: Providing New Services to Different Clients
Secrets of Success on the New Recording Frontier
Creative Marketing and Promotion
Pro-Audio Pro-Motion
Attracting the Client: Record, Film, and Television Companies
Attracting the Mix: Music Producers and Audio Engineers
Working (with) the Press
Market-Driven Profit Centers--Finding Your Niche
Financial Concerns
Protect Your Success
Profit Today, Prepare for Tomorrow
Profit from Your Financial Statements
The Art of Credit and Collection
Equipment Leasing--Is It for You?
Sound Economics
Smart Studio Pricing
Examining Your Profit Centers
A Few Good Chess Moves Can Boost Your Profitability
Learn from Outsiders What Is Best for Your Business
The Importance of Conventions
AES the Smart Way
AES Europe--A Different Perspective
NAB Means New Audio Business
Efficient Facility Management
Communication Then and Now
Good Insurance Is the Best Policy
Projecting Future Business--While You Enjoy It!
The Paper Tiger Can Destroy You--Training Is the Answer
The Sound of Money
Absolute Symbiosis--Suppliers and Providers
The Changing Roles of Music Producer and Audio Engineer
Console Obsolescence--What Do I Do Now?
Acoustics for the 21st Century
The Second Digital Revolution
Recording for Profit--The $ound of Money
Epilogue: Woodstock '94--A Major Pro Audio Case History
The Record Plant--A Legacy of Hits
Financial Statements
Studio Business Forms
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