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Clothing Matters Dress and Identity in India

ISBN-10: 0226789764

ISBN-13: 9780226789767

Edition: N/A

Authors: Emma Tarlo

List price: $38.00
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What do I wear today? The way we answer this question says much about how we manage and express our identities. This detailed study examines sartorial style in India from the late nineteenth century to the present, showing how trends in clothing are related to caste, level of education, urbanization, and a larger cultural debate about the nature of Indian identity. Clothes have been used to assert power, challenge authority, and instigate social change throughout Indian society. During the struggle for independence, members of the Indian elite incorporated elements of Western style into their clothes, while Gandhi's adoption of the loincloth symbolized the rejection of European power and the contrast between Indian poverty and British wealth. Similar tensions are played out today, with urban Indians adopting "ethnic" dress as villagers seek modern fashions. Illustrated with photographs, satirical drawings, and magazine advertisements, this book shows how individuals and groups play with history and culture as they decide what to wear.
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Book details

List price: $38.00
Publisher: University of Chicago Press
Publication date: 9/1/1996
Binding: Paperback
Pages: 382
Size: 7.75" wide x 10.25" long x 1.00" tall
Weight: 1.980
Language: English

Glossary of Foreign Words
Preface: Reflections on a Portrait
Introduction: The Problem of What to Wear
Searching for a Solution in the late Nineteenth Century
Gandhi and the Recreation of Indian Dress
Is Khadi the Solution?
Questions of Dress in a Gujarati Village
Some Brahman Dilemmas
Some Peasant Dilemmas (Kanbi and Kharak)
Some Pastoralist (Bharwad) and Scheduled caste (Harijan) Dilemmas
Fashion Fables of an Urban Village
Dressing for Distinction: A Historical Review Postscript: A Return Visit to India, 1993-1994