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Public Relations A Value Driven Approach

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ISBN-10: 0205811809

ISBN-13: 9780205811809

Edition: 5th 2012 (Revised)

Authors: David W. Guth, Charles Marsh

List price: $73.99
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Updated in a new 5th edition, Public Relations: A Values-Driven Approachteaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field.
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Book details

List price: $73.99
Edition: 5th
Copyright year: 2012
Publisher: Allyn & Bacon, Incorporated
Publication date: 1/5/2011
Binding: Paperback
Pages: 592
Size: 7.00" wide x 9.00" long x 0.75" tall
Weight: 1.694
Language: English