Public Relations Writing A Rhetorical Approach
List price: $93.95
Buy it from $2.99
This item qualifies for FREE shipping
*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.
30 day, 100% satisfaction guarantee
If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.
Learn more about our returns policy
Description: The practice of public relations has become increasingly complex practioners need more than "technical skills" to succeed, they need critical thinking, rhetorical and communication skills to adapt to sophisticated technological and diverse environments. A Rhetorical Approach to Public Relations shows readers that successful communication through any platform, from blogs to brochures, requires compelling prose and the ability to use language effectively.By incorporating chapters that focus both on ideas and communication principles, as well as practical knowledge of an assortment of writing contexts, A Rhetorical Approach to Public Relations prepares you for the dynamic field of public relations.
Rush Rewards U
You have reached 400 XP and carrot coins. That is the daily max!
Limited time offer:
Get the first one free!
All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $93.95
Copyright year: 2011
Publication date: 7/14/2010
Size: 8.00" wide x 10.00" long x 0.50" tall
|Introduction to Public Relations Writing|
|The Role of Rhetoric in Communication|
|The Importance of Editing and Proofreading|
|What Difference Does it Make How it Looks?|
|Writing for Print, Broadcast, and the Web|
|Creating Persuasive Messages|
|The Basics of Public Relations Research|
|Archival Research and Technology|
|Speeches and Professional Presentations|
|Dialogic Communication: An ethical and moral approach to Public Relations|
|Writing for international and intercultural audiences|
|Important public relations software|
|Ethics and regulatory issues|