Community Building on the Web Secret Strategies for Successful Online Communities

ISBN-10: 0201874849

ISBN-13: 9780201874846

Edition: 2000

Authors: Amy Jo Kim

List price: $29.99
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What makes a Web site a Web community? How have sites like Yahoo, iVillage, eBay, and AncientSites managed to attract and maintain a loyal following? How can Web developers create growing, thriving sites that serve an important function in people's lives? Community Building on the Web introduces and examines nine essential design strategies for putting together vibrant, welcoming online communities. Amy Jo Kim, a leading expert in Web community design, has helped AOL, Yahoo, Oracle, MTV, and others start online worlds that have become flourishing gathering places that people come back to again and again. The book is full of informative examples, case studies, and tactics for every facet of Web communities, from welcoming visitors to training community leaders. (Previously announced on the Winter 98 list.)
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Book details

List price: $29.99
Copyright year: 2000
Publisher: Peachpit Press
Publication date: 4/5/2000
Binding: Paperback
Pages: 352
Size: 7.25" wide x 9.25" long x 0.75" tall
Weight: 1.298
Language: English

Building a Successful Community
Case Study: The Planning Exercise in Action
Articulate Your Vision
Places: Bringing People Together
People Are Talking
Mapping the Territory
Zoned For Growth
Profiles: Getting to Know Your Members
Why Profiles?
Your Member Database
Creating a Persona
Evolving a Social Identity
Roles: From Newcomer to Old-Timer
The Membership Life Cycle
Welcome Your Visitors
Instruct Your Novices
Reward Your Regulars
Empower Your Leaders
Honor Your Elders
Leadership: The Buck Stops Here
What's a Leader?
Unofficial Leaders
Official Leaders
Case Study: Power to the People: The Slashdot Moderator System
Manage Your Leaders
Etiquette: Rules to Live By
Develop Your Ground Rules
Enforce Your Policies
Evolve Your Rules
Events: Meetings, Performances and Competitions
Event Planning 101
Meetings: Bringing Groups Together
Performances: Up on Stage
Competitions: Members in the Spotlight
Rituals: Handshakes, Holidays, and Rites of Passage
The Power of Ritual
Personal Acknowledgments
Community Holidays
Passages and Transitions
Subgroups: Clans, Clubs and Committees
Why Subgroups?
Setting the Stage
Developing Your Official Program
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