E-Business 2.0 Roadmap for Success

Name: E-Business 2.0 Roadmap for Success
Price: 3.12 USD
Availability: InStock
ISBN: 9780201721652

ISBN-10: 0201721651

ISBN-13: 9780201721652

Edition: 2nd 2001 (Revised)

Authors: Ravi Kalakota, Marcia Robinson

List price: $74.99

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In the best-selling first edition of this book, Ravi Kalakota and Marcia Robinson offered breakthrough guidance for establishing successful e-Business infrastructures. Now, less than two years later, they've thoroughly revamped it to reflect the massive changes that have taken place in the rapidly changing e-Business marketplace -- and to give executives an invaluable roadmap to the next stage of their e-Business transformations. Discover why some companies are achieving extraordinary success with e-Business, while others' e-Business initiatives are collapsing -- and master powerful new techniques for executing on e-Business strategy. Like the best-selling first edition, e-Business: Roadmap…

Book details

List price: $74.99
Edition: 2nd
Copyright year: 2001
Publisher: Addison Wesley Professional
Publication date: 12/1/2000
Binding: Paperback
Pages: 544
Size: 7.00" wide x 8.75" long x 1.00" tall
Weight: 1.738
Language: English



Foreword


Preface



Moving from e-Commerce to e-Business



Spotting e-Business Trends



Digitizing the Business: e-Business Patterns



Thinking e-Business Design: More Than Technology



Constructing the e-Business Architecture: Enterprise Apps



Integrating Processes to Build Relationships: Customer Relationship Management



Transforming Customer Contact into Revenue: Selling-Chain Management



Building the e-Business Backbone: Enterprise Resource Planning



Implementing Supply Chain Management and e-Fulfillment



Demystifying e-Procurement: Buy-Side, Sell-Side, Net Markets, and Trading Exchanges



Business Intelligence: The Next Generation of Knowledge Management



Developing the e-Business Design: Strategy Formulation



Translating e-Business Strategy into Action: e-Blueprint Formulation



Mobilizing the Organization: Tactical Execution


Endnotes


Index