E-Business 2.0 Roadmap for Success
Edition: 2nd 2001 (Revised)
List price: $74.99
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Description: In the best-selling first edition of this book, Ravi Kalakota and Marcia Robinson offered breakthrough guidance for establishing successful e-Business infrastructures. Now, less than two years later, they've thoroughly revamped it to reflect the massive changes that have taken place in the rapidly changing e-Business marketplace -- and to give executives an invaluable roadmap to the next stage of their e-Business transformations. Discover why some companies are achieving extraordinary success with e-Business, while others' e-Business initiatives are collapsing -- and master powerful new techniques for executing on e-Business strategy. Like the best-selling first edition, e-Business: Roadmap for Success is grounded in detailed case studies, and in the authors' extensive experience in implementing enterprise e-business initiatives.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $74.99
Copyright year: 2001
Publisher: Addison Wesley Professional
Publication date: 12/1/2000
Size: 7.00" wide x 8.75" long x 1.00" tall
|Moving from e-Commerce to e-Business|
|Spotting e-Business Trends|
|Digitizing the Business: e-Business Patterns|
|Thinking e-Business Design: More Than Technology|
|Constructing the e-Business Architecture: Enterprise Apps|
|Integrating Processes to Build Relationships: Customer Relationship Management|
|Transforming Customer Contact into Revenue: Selling-Chain Management|
|Building the e-Business Backbone: Enterprise Resource Planning|
|Implementing Supply Chain Management and e-Fulfillment|
|Demystifying e-Procurement: Buy-Side, Sell-Side, Net Markets, and Trading Exchanges|
|Business Intelligence: The Next Generation of Knowledge Management|
|Developing the e-Business Design: Strategy Formulation|
|Translating e-Business Strategy into Action: e-Blueprint Formulation|
|Mobilizing the Organization: Tactical Execution|