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Design and Management Service Processes Keeping Customers for Life

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ISBN-10: 0201633833

ISBN-13: 9780201633832

Edition: 1996

Authors: Rohit Ramaswamy

List price: $52.00
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Book details

List price: $52.00
Copyright year: 1996
Publisher: Prentice Hall PTR
Publication date: 5/15/1996
Binding: Hardcover
Pages: 456
Size: 8.00" wide x 9.75" long x 1.50" tall
Weight: 2.288
Language: English

Foreword
Preface
Acknowledgments
Designing Services - an Introduction
The Service Design and Management Model - A Methodological Overview
Developing Design Specifications - Part 1: Defining Design Attributes
Developing Design Specifications - Part 2: Setting Design Performance Standards
Generating and Evaluating Design Concepts
Performing Detailed Process Design - Part 1: Generating Design Alternatives
Performing Detailed Process Design - Part 2: Evaluating and Testing Alternatives
Implementing the Design
Measuring Performance
Assessing Customer Satisfaction
Improving Service Performance
Conclusion
Glossary
Bibliography
Index