Better Way to Think about Business How Personal Integrity Leads to Corporate Success

ISBN-10: 0195167333

ISBN-13: 9780195167337

Edition: N/A

List price: $19.99 Buy it from $15.49
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Description:

Is business ethics a contradiction in terms? Absolutely not, says Robert Solomon. In fact, he maintains that sound ethics is a necessary precondition of any long-term business enterprise, and that excellence in business must exist on the foundation of values that most of us hold dear. Drawing on twenty years of experience consulting with major corporations on ethics, Solomon clarifies the difficult ethical choices all people in business are faced with from time to time. He takes an "Aristotelian" approach to ethical questions, reminding readers that a corporation--like an individual--is embedded in a community, and that corporate values such as fairness and honesty are meaningless until transformed into action. Values--coupled with action--become virtues, and virtues make possible any good business corporate relationship. Without a base of shared values, trust and mutual benefits, today's national and international business world will fall apart. In keeping with his conviction that virtue and profit must thrive together, Solomon both examines the ways in which deficient values actually destroy businesses, and debunks the pervasive myths that encourage unethical business practices. Complete with a working catalog of virtues designed to illustrate the importance of integrity in any business situation, this compelling handbook contains a goldmine of wisdom for either the small business manager or the corporate executive struggling with ethical issues.
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Book details

List price: $19.99
Publisher: Oxford University Press, Incorporated
Publication date: 9/4/2003
Binding: Paperback
Pages: 176
Size: 5.25" wide x 8.00" long x 0.50" tall
Weight: 0.330
Language: English

How to Use This Book
Introduction: Can Virtue Be Taught?
Down from the Mountaintop
Back to the Mountain: Living Our Values
Why Virtue Is Necessary
An Aristotelian Approach to Business
How Not to Think About Business: Myths and Metaphors
Marketing 101
The Language of Dehumanization
Attila the Hun and Other Business Heroes
"Better Fear Than Love"
Masters of the Universe
Metaphors of Mayhem, Visions of Civility
"It's a Jungle Out There!"
"Business as a Battlefield"
"An Efficient Money-Making Machine"
"The Information Revolution"
"The Game of Business"
Competition and Cowboy Capitalism
The Myth of the Entrepreneur
Abstract Greed
The Myth of the Profit Motive
The Myth of Altruism
A Better Way to Think About Business: The Meaning of Integrity
The Virtues of Free Enterprise
The Meaning of Integrity
Without Integrity: The Hypocrite, the Opportunist, and the Chameleon
Revisioning the Corporation: The Company as Community
The Corporation as Citizen
The Virtues of a Corporate Culture
Corporate Codes of Ethics: What Are They For?
Business as a Profession
Business, Merit, and Excellence
The Meaning of Leadership
Being and Doing: The Nature of the Virtues
A Catalog of Business Virtues
Ability
Acceptance
Ambition
Amiability (Friendliness)
Articulateness
Attentiveness
Autonomy
Caring
Charisma
Compassion
Competitiveness
Contentment
Cool-Headedness
Cooperativeness (Teamwork)
Courage
Creativity (Imagination)
Determination (Persistence, "Stick-to-itiveness")
Entrepreneurship
Fairness
Generosity
Graciousness
Gratitude (see Humility)
Heroism
Honesty
Honor (Pride)
Humility
Humor
Independence (the "Outlaw")
Integrity
Justice
Loyalty
Passion
Pride (see Honor)
Prudence
Responsibility
Saintliness
Shame (a "quasi-virtue")
Spirit (Spirituality)
Style
Tolerance
Toughness
Trust
Trustworthiness
Wittiness
Zeal (Enthusiasm)
Putting It All Together: Ethical Styles
Conclusion: Looking Forward to Integrity
References and Recommended Reading
Notes
Index
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