Skip to content

It Ain't Necessarily So How the Media Remake Our Picture of Reality

Spend $50 to get a free DVD!

ISBN-10: 0142001465

ISBN-13: 9780142001462

Edition: 2002

Authors: Joel Schwartz, David Murray, Robert S. Lichter, S. Robert Lichter

List price: $16.00
Blue ribbon 30 day, 100% satisfaction guarantee!
Out of stock
what's this?
Rush Rewards U
Members Receive:
Carrot Coin icon
XP icon
You have reached 400 XP and carrot coins. That is the daily max!


Anthrax scares. Airplane crashes. The AIDS epidemic. Presidential election polls and voting results. Global warming. All these news stories require scientific savvy, first to report, and then-for the average person-to understand. It Ain't Necessarily Socuts through the confusion and inaccuracies surrounding media reporting of scientific studies, surveys, and statistics. Whether the problem is bad science, media politics, or a simple lack of information or knowledge, this book gives news consumers the tools to penetrate the hype and dig out the facts. "Whether it's a scientific study on day care or health care, hunger in America or the environment, once it gets into the hands of…    
Customers also bought

Book details

List price: $16.00
Copyright year: 2002
Publisher: Penguin Publishing Group
Publication date: 9/24/2002
Binding: Paperback
Pages: 288
Size: 5.25" wide x 8.00" long x 0.75" tall
Weight: 0.550
Language: English

Joel Schwartz is affiliated with the National Endowment for the Humanities (NEH) & is the author of several books. He lives in the Washington, DC metro area.

David Murray is the director of research at the Statistical Assessment Service (STATS). He has written articles for dozens of publications, including the "Wall Street Journal", "Washington Post", "Christian Science Monitor", & "Roll Call" & has appeared on various shows on the History Channel, CNN, NBC, ABC, & NPR. He lives in the Washington, DC metro area.

S. Robert Lichter is co-director of the nonpartisan Center for Media & Public Affairs (CMPA) & co-author of over 10 books, including "Peepshow". Lichter frequently appears on FOX News & Radio America. He lives in the Washington, DC, metro area.

Introduction Making News and Making Sense: The News That's "Fit to Print"
The Ambiguity of News
The News That isn't There: Stories That Are--and Aren't--Covered
Much Ado About Little: Making News Mountains out of Research Molehills
The Ambiguity of Measurement
Bait and Switch: Understanding "Tomato" Statistics
The Perils of Proxies: Is There a There There?
Is the Glass Half Empty or Half Full? A Look at Statistics from Both Sides Now
Polls Apart: The Gertrude Stein Approach to Making Sense of Contradictory Surveys
The Reality and Rhetoric of Risk: Telling It Like It Is--and Isn't
Distinguishing "Reports" from Reality: Confusing the Map with the Territory
The Ambiguity of Explanation
Blaming the Messenger, Ignoring the Message: Do Motives Matter?
Tunnel Vision and Blind Spots: The Danger of Hedgehog Interpretations
Conclusion: Hard to Tell: Journalism, Science, and Public Policy--An Inherent Conflict?
Afterword: The Anthrax Feeding Frenzy