Introduction to Hospitality
Edition: 5th 2009
List price: $124.60
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Description: Tomorrows managers are off to a strong start with this fully updated and streamlined edition.nbsp;Each chapter includes an increased emphasis on globalization and environmental responsibility and a new chapter on Events Marketing appears in Part V.nbsp;The practicality of previous editions continues with mini-case studies, contributions from industry experts, profiles of corporations, profiles of hospitality professionals and a new student CD-ROM packed with resources to support readersrsquo; coursework and their careers.nbsp;It covers tourism, lodging, restaurants, managed services, beverages, conventions and meeting, and leisure/recreation; in addition to examining gaming entertainment, marketing and human resources, and leadership and management.For individuals interested in a hospitality industry career. nbsp; nbsp; nbsp; nbsp;
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $124.60
Copyright year: 2009
Publisher: Prentice Hall PTR
Publication date: 3/28/2008
Binding: Mixed Media
Size: 8.25" wide x 10.25" long x 1.25" tall
|The Hospitality Industry and Tourism|
|Welcome to the Hospitality Industry|
|The Hotel Business|
|Rooms Division Operations|
|Food and Beverage Operations|
|Restaurants, Manager Services and Beverages|
|Recreation, Theme Parks, Clubs and Gaming Entertainment|
|Recreation, Theme Parks, and Clubs|
|Assemblies and Event Management|
|Meetings, Conventions, Expositions|
|Operational Areas of the Hospitality Industry|
|Leadership and Management|
|Accounting, Finance and Cost Control|