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E-commerce 2019: Business, Technology and Society 15th Edition

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ISBN-10: 0134998456

ISBN-13: 9780134998459

Edition: 2019

Authors: Kenneth C. Laudon, Carol Guercio Traver

List price: $253.32
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Description:

For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read,  E-commerce 2019: business.technology.society is an in-depth, thought-provoking introduction to e-�commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook�, Google�, Twitter�, and Amazon� illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 15th edition, including its data, figures, and tables, has been updated through October 2018. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government…    
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Book details

List price: $253.32
Copyright year: 2019
Publisher: Pearson College Div
Binding: Cloth Text 
Pages: 912
Size: 8.00" wide x 10.50" long x 1.25" tall
Weight: 3.784
Language: English