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E-Commerce Essentials

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ISBN-10: 0133544982

ISBN-13: 9780133544985

Edition: 2014

Authors: Kenneth C. Laudon, Carol Guercio Traver

List price: $206.60
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Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce-technology change, business development, and social issues-to provide a coherent conceptual framework for understanding the field.
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Book details

List price: $206.60
Copyright year: 2014
Publisher: Pearson Education
Publication date: 10/1/2013
Binding: Paperback
Pages: 504
Size: 7.90" wide x 9.90" long x 0.90" tall
Weight: 2.112
Language: English