E-Commerce 2015

Name: E-Commerce 2015
Price: 5.7 USD
Availability: InStock
ISBN: 9780133507164

ISBN-10: 0133507165

ISBN-13: 9780133507164

Edition: 11th 2015

Authors: Kenneth C. Laudon, Carol Guercio Traver

List price: $251.00

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E-Commerce 2015 is intended for use in undergraduate and graduate e-commerce courses in any business discipline. The market-leading text for E-commerce This comprehensive, market-leading text emphasizes the three major driving forces behind E-commerce–technology change, business development, and social issues–to provide a coherent conceptual framework for understanding the field. Teaching and Learning Experience This program will provide a better teaching and learning experience–for both instructors and students. Comprehensive Coverage Facilitates Understanding of the E-Commerce Field: In-depth coverage of technology change, business development, and social issues gives readers a…

Book details

List price: $251.00
Edition: 11th
Copyright year: 2015
Publisher: Pearson Education
Publication date: 11/25/2014
Binding: Hardcover
Pages: 912
Size: 8.25" wide x 10.25" long x 1.50" tall
Weight: 4.290
Language: English