International Business The Challenges of Globalization

Name: International Business The Challenges of Globalization
Price: 20.33 USD
Availability: InStock
ISBN: 9780133063004

ISBN-10: 0133063003

ISBN-13: 9780133063004

Edition: 7th 2014

Authors: John J. Wild, Kenneth L. Wild

List price: $210.40

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Description:

Directed primarily toward undergraduate International Business majors, this text also provides practical content for future industry professionals. A readable, concise, and innovative tour through international business,this textpresents the subject matter in a comprehensive – yet succinct – framework. Real-world examples and engaging features bring concepts to life and make international business accessible to all. The Seventh Edition better explains the influence of the global credit crisis and recent recession on international business, and even more fully embraces the crucial role of emerging markets in today’s global economy.

Book details

List price: $210.40
Edition: 7th
Copyright year: 2014
Publisher: Pearson Education
Publication date: 1/2/2013
Binding: Paperback
Pages: 480
Size: 8.50" wide x 10.50" long x 0.75" tall
Weight: 1.980
Language: English

John J. Wild is Professor of Business and Vilas Research Scholar at The University of Wisconsin at Madison, where he also received his Ph.D. He has received numerous teaching awards at Wisconsin as well as from Michigan State University. He is a frequent speaker at universities and national and international conferences.




Global Business Environment



Globalization



National Business Environments



Cross-Cultural Business



Politics, Law, and Business Ethics



Economics and Emerging Markets



International Trade And Investment



International Trade



Business-Government Trade Relations



Foreign Direct Investment



Regional Economic Integration



The International Financial System



International Financial Markets



International Monetary System



International Business Management



International Strategy and Organization



Analyzing International Opportunities



Selecting and Managing Entry Modes



Developing and Marketing Products



Managing International Operations



Hiring and Managing Employees


Notes


Glossary


Name/Company Index


Subject Index