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Business Coummication Polishing Your Professional Presence

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ISBN-10: 013305957X

ISBN-13: 9780133059571

Edition: 2nd 2014 (Student Manual, Study Guide, etc.)

Authors: Barbara G. Shwom, Lisa G. Snyder

List price: $160.60
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Description:

Directed primarily toward undergraduate college/university courses in business communication, this text also provides practical content to current and aspiring industry professionals.Career success depends largely on one's ability to be professional, adaptable, and strategic about their communication choices. By providing concise information on how to develop a strong foundation in business communication, Business Communication: Polishing Your Professional Presence helps readers enhance their professional and personal success. 013309880X / 9780133098808 Business Communication: Polishing Your Professional Presence Plus MyBCommLab with Pearson eText -- Access Card PackagePackage consists…    
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Book details

List price: $160.60
Edition: 2nd
Copyright year: 2014
Publisher: Prentice Hall PTR
Publication date: 1/7/2013
Binding: Looseleaf - sheets only 
Pages: 672
Size: 9.00" wide x 11.25" long x 1.00" tall
Weight: 2.838
Language: English

Understanding The Foundations Of Business Communication
Becoming a Successful Business Communicator
Working with Others: Interpersonal, Intercultural, and Team Communication
Managing the Communication Process: Analyzing, Composing, Evaluating
Delivering Effective Messages
Communicating Routine Messages and Building Goodwill
Communicating Persuasive Messages
Communicating Bad News
Researching, Proposing, Reporting, and Presenting
Finding and Evaluating Business Information
Preparing Persuasive Business Proposals
Preparing Business Reports
Preparing and Delivering Business Presentations
Persuading An Employer To Hire You
Communicating Your Professional Brand: Social Media, R�sum�s, and Cover Letters
Getting the Job-Interviewing and Following Up
Guide to Using Social Media for Business Communication
Formats for Business Documents
Documentation and Reference Styles
Grammar, Punctuation, Mechanics, and Conventions
Answer Key to Grammar Exercises
Proofreader's Marks
Glossary
Index