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Managerial Communication Effective Business Writing and Speaking

ISBN-10: 0132424266

ISBN-13: 9780132424264

Edition: 8th 2009 (Guide (Instructor's))

Authors: Mary Munter

List price: $60.00
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Description:

Tailored to the needs of professionals, Guide to Managerial Communication is a brief, practical text for effective written and oral communication in a managerial, business, government, or professional context. The Eighth Edition adds contemporary content throughout. KEY TOPICS: Communication Strategy; Writing: Composing Efficiently; Writing: Macro Issues; Speaking: Verbal Structure; Speaking: Visual Aids; Speaking: Nonverbal Skills; Inclusive Language; Grammar and Usage; Punctuation. A practical reference for all professionals who need to increase their written or verbal communication skills.
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Book details

List price: $60.00
Edition: 8th
Copyright year: 2009
Publisher: Prentice Hall PTR
Publication date: 12/15/2008
Binding: Paperback
Pages: 224
Size: 5.50" wide x 8.00" long x 0.50" tall
Weight: 0.440
Language: English

Introduction
Communication Strategy
Communicator Strategy
Audience Strategy
Message Strategy
Channel Choice Strategy
Culture Strategy
Strategy Checklist Guide to the Guide
Writing: Composing Efficiently
General Composing Techniques
Special Composing Techniques
Writing: Macro Issues
Document Design for "High Skim Value"
Signposts to Show Connection Effective Paragraphs or Sections
Writing: Micro Issues
Editing for Brevity Choosing a Style Writing Checklists
Speaking: Verbal Structure
Tell/Sell Presentations
Questions and Answers
Consult/Join Meetings Other Speaking Situations
Speaking: Visual Aids
Designing the Presentation as a Whole Designing
Each Individual Slide Choosing Visual Aid Equipment Practicing with Visual Aids
Speaking: Nonverbal Skills
Nonverbal Delivery Skills
Nonverbal Listening Skills
Speaking Checklists
Appendices
Inclusive Language
Grammar and Usage
Punctuation
Bibliography
Index