Outlines and Highlights for Meetings, Expositions, Events and Conventions
Edition: 2nd 2008
List price: $107.20
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Description: TheMeetings,Expositions,Events, andConventions industry continues to grow and garner increasing attention from the hospitality industry. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry.Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. Using the Delphi method, even thenbsp;books topics were selected based on industry input. Now in its second edition, this revision features a three-part format, revised material on technology, and coverage of growing industry trends. Chapter 12,Technology in Meetings, Expositions, Events and Conventions,has been completelynbsp;revised and now includesnbsp;topics such as virtual site selection & research; event technological infrastructure; RFIDrsquo;s; lead retrieval systems; blogging; mobile technologies and more!For practitioners, academics and the general public involved in meetings, expositions, events and conventions.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $107.20
Copyright year: 2008
Publisher: Prentice Hall PTR
Publication date: 7/12/2007
Size: 7.25" wide x 9.50" long x 1.00" tall
|Overview of the Meetings, Expositions, and Conventions Industry|
|Meeting, Exhibition, Event, and Convention Organizers and Sponsors|
|Key Players in the Meetings, Expositions, Events and Convention Industry|
|Convention and Visitor Bureaus|
|Meeting and Convention Venues|
|Destination Management Companies|
|Key Elements in Meec Planning|
|Special Events Management|
|Planning and Managing MEEC Gatherings|
|Food and Beverage|
|Legal Issues in the MEEC Industry|
|Technology in Meetings, Expositions, Events and Conventions|
|International Issues in MEEC|
|Putting it All Together|