Exploring Business

ISBN-10: 0131403656

ISBN-13: 9780131403659

Edition: 2008

Authors: Karen Collins

List price: $114.67
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Collins is the only Introduction to Business book to teach students the topics of business through an in-depth study of a single company--Nike. nbsp;nbsp; How do you show your students the relationships between what they are learning in the classroom and what happens in the real business world? nbsp; What happens when your students donrsquo;t see the connections between the theory they are learning in the classroom and what is happening in the real business world?
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Book details

List price: $114.67
Copyright year: 2008
Publisher: Prentice Hall PTR
Binding: Mixed Media
Pages: 400
Size: 8.50" wide x 10.75" long x 0.50" tall
Weight: 1.782
Language: English

Karen Collins is Canada Research Chair in Interactive Audio at the University of Waterloo. She is the author of Game Sound: An Introduction to the History, Theory, and Practice of Video Game Music and Sound Design (MIT Press).

Exploring Business by Collins TOC
The Foundations of Business
The Challenges of Starting A Business
Business Ethics and Social Responsibility
Managing for Business Success
Recruiting, Motivating, and Keeping Quality Employees
Developing and Producing Goods and Services
Marketing: Providing Value to Customers
Business in A Global Environment
The Role of Accounting in Business
Managing Financial Resources
Managing Information and Technology
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